Forget using the beauty products celebs are wearing—now you can get your hands on the makeup they're making! Gwyneth Paltrow, for one, will be launching a skincare line under the umbrella of her Goop lifestyle brand in March 2016. The eight-product range will be a collaborative effort with Juice Beauty, a brand that exclusively uses organic ingredients in its products (Paltrow is creative director of the makeup division and a shareholder in the line, according to Allure). The Goop collection will be separate from Gwyneth's big makeup launch with Juice Beauty (we're talking 79 products in all), which is set to roll out next January.
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Meanwhile, Jessica Alba is expanding her massively successful (and socially responsible) brand: The Honest Company—worth a reported $1 billion (yes, our jaws dropped too)—will launch a beauty product range set to debut in fall 2015. The company will presumably be adding eco-friendly makeup and skincare items to its already expansive baby and home goods collection. Alba took to Instagram with the exciting announcement back in June, and we gotta say, we're pretty psyched too.
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Not to be outdone, Mary-Kate Olsen and Ashley Olsen are adding skin savers to their Elizabeth and James line. While the dynamic pair released a fragrance duo in 2013, this will be their first foray into skincare—with hand cream, body oil and dry shampoo all included in the lineup.
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As for stars who may be releasing beauty lines soon, well, we can make a few educated guesses! Kylie Jenner is debuting a new beauty website (right on the heels of her and Kendall Jenner's joint website launch today), and we wouldn't be surprised if some Kylizzle-branded makeup came along with it.
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Reese Witherspoon's classic beauty choices on the red carpet would be put to good use on her Draper James lifestyle website (and call us not-so-crazy, but Blake Lively's Preserve would be fit to get into the beauty game too).
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